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How successful coalition members are communicating with their employees
One of the challenges our Coalition members face is how to win the hearts and minds of their employees, the first step in making them safe-practice ambassadors at home, at work and in the community. We asked several of our large corporate members what had worked for them. Here's what they said:
Communications must come from the top.
Employees need to know that the CEO, Chief HR Officer or other leadership buys into safe practices, is paying attention to the data and is committed to protecting employees. Regular, frequent communications are crucial to keep messages out front and to meet employee expectations.
Employers must seek feedback and address questions.
Effective communication is never a one-way street; the most successful Coalition members make a point to seek feedback from the workforce, address questions and concerns as they arise, and document questions that may come up again
Cite experts.
Company leaders are seldom the experts on COVID-19, and employees know it. But they do appreciate it when employers share information from credible, external experts with experience in the pandemic.
Do you have additional ideas for internal communications?
Please email us to share your ideas with the Coalition.
Talk with Your Workforce
Fact sheets, draft letters and more are designed to help with your internal communications.
